Monthly Archives: February 2010

How do we become memorable?

Another way to gain referrals is by being “memorable.” When working in the field of Laser Vision Correction, we found over and over again that, while patients experienced an incredible “wow” factor after reducing their need for glasses and contacts, their appreciation for their new found vision and the doctor who helped them achieve that… Read More

When do I ask for a referral?

Asking for a referral seems to be one of the most uncomfortable processes for so many people. Why is it so difficult to ask for some “word of mouth” marketing on behalf of your most “loyal customers?” Is it finding the right moment? Do people perceive it as pushy? If you do not ask for the business… Read More

Lead Tracking and CRM programs

Just like we tell our customers, Aesthetics 360 has to repeat to themselves when they are on the road, when determining when and where to spend your time, ask yourself this:  Will it help me grow my business? Will this help me be more efficient? What is the long term goal? Does the cost balance… Read More

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